fbpx

Global edtech industry to grow to $181 billion by 2025

The global edtech industry is expected to grow to $181 billion by 2025, at a CAGR of 16%.

  1. What is edtech?
  2. How big is the edtech industry: stats and facts
  3. Emerging technologies driving the edtech industry
  4. Solutions of the edtech industry
  5. Key factors driving the growth of edtech
  6. Key restraining factors of the edtech market

1. What is edtech?

Edtech is the abbreviation for educational technology.

Educational technology is the combined use of computer hardware, software, and educational theory and practice to facilitate learning.

The edtech industry refers to the market of educational technology and the companies creating such technology.

There are a few major segments within the edtech realm, including early childhood, K-12, higher education and lifelong learning.

Among the most important products of the edtech industry are lecture capture solutions, student information management systems, education hardware, online language learning, and adaptive learning.

Students, corporate employees and lifelong learners are the end beneficiaries of the EdTech industry.

global-edtech-unicorns-min

Top 10 global edtech unicorns (source: HolonIQ)

2. How big is the edtech industry?

The edtech industry is a multibillion-dollar industry.

Here are the most relevant edtech industry stats and facts:

  • 43% of the total number of edtech companies globally are based in the US – 1,385 edtech companies. India is the runner-up with 327 edtech companies (source);
  • K-12 occupies the largest segment (46%), while higher education and lifelong learning together occupy the other 54% (source);
  • K-12 also generates the largest revenue share (42%) (source);
  • Game-based learning is anticipated to be a growing trend in the K-12 sector (source);
  • The preschool segment is the fastest-growing segment of the edtech industry;
  • 70% of the market is driven by the business segment;
  • The hardware segment accounted for the largest share of 42.7% (source);
  • In 2020, U.S. education technology startups raised over $2.2 billion in venture and private equity capital across 130 deals, according to the EdSurge edtech funding database, 30% increase from 2019 (source);
  • Over $16 billion of venture capital raised by education companies across the world in 2020 (source);
  • China and India raised 77% of the global venture capital (source).

global-edtech-industry-growth-capital-raised

3. Emerging technologies driving the edtech industry

Virtual Reality in education

Virtual Reality in education is used to enhance student learning and engagement. The student is provided with visualizations that wouldn’t be possible in the traditional classroom. Using virtual reality in the classroom creates interest and increases student engagement.

Augmented Reality in education

Augmented Reality in education enhances the learning of abilities like problem-solving, collaboration, and creation to better prepare students for the future.

AI and machine learning (adaptive learning) in education

AI and Machine Learning help teachers find out what a student does and does not know. Then they provide additional support by building a customized study schedule for each learner considering the knowledge gaps.

Robotics in education

Robotics boost students’ creativity and practical skills. By using robotics, students increase their collaboration and communication skills.

Blockchain in education

The blockchain helps educational institutions keep a clear digital transcript, the ledger of records and payments for each student.

It provides a database where student’s certificates and information can be stored as they further continue their professional qualifications.

largest-us-edtech-funding-deals-2020

4. Solutions of the edtech industry

Here are a few categories of solutions developed by the edtech industry with a product example for each category:

Adaptive learning platforms

Adaptive learning is a computer-based and/or online educational system that modifies the presentation of material in response to student performance.

Kinteract is a collaborative teaching and learning tool that provides evidence-based learning anytime, anyplace, anywhere.

Behaviour and reward systems

A behaviour and reward system uses gamification in the form of points or badges to reward learners receiving a certain score on a quiz.

Epraise is designed to do three things: motivate students, engage parents and save teachers time.

Careers guidance platforms

A career guidance platform provides a career decision model, career tests and other tools that can help career counsellors and career coaches deliver reliable career counselling services.

Unifrog is a one-stop-shop for whole-school careers guidance.

Continuing Professional Development (CPD) and training platforms

Teacherly is a collaborative teaching platform to plan, create and teach amazing lessons.

Learning platforms

Learning platforms are an integrated set of interactive online services that provide teachers, learners, parents and others involved in education with information, tools and resources to support and enhance educational delivery and management.

Kapow Primary provides inspiring demo videos, lesson plans and classroom resources for subjects beyond the core curriculum.

Parent engagement platforms

Parent engagement platforms enable schools to involve families within their child’s education through real-time updates on their teaching and learning.

Learning Ladders is how outstanding schools accelerate learning, improve wellbeing, and save teacher time.

Tutoring platforms

Tutoring platforms are online environments where tutors and learners participate in separate physical locations.

Manning’s Online Tuition provides 1-to-1 or small group online lessons in all subjects at any level.

HolonIQ-Global-EdTech-Spend-min

5. Key factors driving the growth of edtech

hand-click Increasing penetration of mobile devices

hand-clickEasy availability of internet

hand-clickGrowing demand for eLearning solutions

hand-clickImpact of COVID-19 pandemic

hand-clickThe shift from traditional education towards digital formats observed among parents and students

hand-clickThe rise of the inclusive learning environment

hand-clickThe increasing role of digital learning in supporting adults to scale up their skill sets throughout their career.

hand-clickLifelong learning is becoming a growing trend among adults and corporate workers

hand-clickMassive Open Online Courses (MOOCs) are gaining increasing prominence across the globe

hand-clickGlobally declining Data prices

hand-clickDeclining device cost

edtech-venture-capital-funding-min

6. Key restraining factors of the edtech industry

hand-clickLack of awareness pertaining to the advantages of advanced learning platforms

hand-clickThe high implementation cost of e-learning systems

hand-clickSystem security and privacy

hand-clickToo much time spent in front of a computer screen may be harmful

hand-clickIt requires self-discipline

hand-clickCan prove challenging due to the lack of personal contact with the trainers

The main challenge facing the edtech industry and its players is the lack of differentiation between solutions.

Join the Conversation

We’d love to hear what you have to say.

Get in touch with us on our LinkedIn PageFacebook Page, Twitter or TikTok.

5 domains that will be revolutionised by VR – part I

The virtual reality is here and ready to help not only entertain, but educate and influence profoundly our lives, for the better. Here are 5 domains that already see a big influence and that will see even more in the future.

  1. The real estate industry

Virtual reality can be a great asset when it comes to the real estate. From buying a house, 360 views and being a help for the real estate officers, VR can come in handy and prove to be really helpful. When it comes to open houses, a majority of the real estate domain is moving, well, to domains. The entire estate agent process can be performed online on sites like eMoov and CastleSmart, with virtual reality added in, buying a house is about to become a whole lot more lazy.

When a client is interested in buying a specific property the estate agent will usually arrange a viewing of said property or, in more lavish cases, host an open house. These events allow the potential buyers to walk through the home and examine the property. Now, imagine the prospective shopper was able to view the property from the comfort of their own home. Likely it would result in a greater interest for that residence which would create a faster sale. With VR this is very possible. Clients could put on their headsets and could be electronically strolling through the property within seconds. This means a lot of time and resources that are speared.

Moreover, the virtual reality can help so that the entire inspection could take place from the workplace of the agent. Several images and videos of the property would need to be taken to ready the virtual home for inspect. The same procedure would need to take place if a valuation was to be made via VR.

Also, most trainee estate agents learn the ropes by shadowing one of their senior colleagues on the job, following them around on viewings, visits and valuations, etc. Virtual training methods could be created which pits the user in situations that they would face on the job,  such as getting questions from potential buyers, explaining features in a property. This could save real estate firms thousands in training expenses.

2. Education

According to the Smithsonian Mag, the students in classrooms across the United States and parts of Europe will soon be able to go on field trips to Buckingham Palace, Machu Picchu and the Great Barrier Reef, but they’ll be doing it through virtual reality. Google recently announced that it is expanding its  Expeditions Pioneer Program, which brings virtual reality field trips to classrooms using Google’s cheap, smart phone-based VR viewer,  Cardboard. The goal is to expose students to places they wouldn’t be able to see otherwise.

The idea for Expeditions came from a hackathon in Google’s education department. Given 36 hours to create a tool that would boost student engagement, Jen Holland, then a product manager at Google Apps for Education, drew on existing Google assets—the recently launched Cardboard, some teaching apps in development and a huge archive of 3D maps and photographs. She combined the three to make interactive virtual reality lessons, which she calls “experiences.”

Students can use Cardboard—an inexpensive pair of VR goggles made from a cardboard cutout, magnets, an Android phone and an app—to move through an experience that their teacher controls from a tablet. The Expeditions program has distributed the equipment to classrooms and worked with teachers to figure out lesson plans, but now, Holland says, they’re opening it up, so any teacher with a tablet and access to VR viewers (Cardboard costs about $20) can use it. With lessons loaded on the tablets, teachers and students don’t need to have internet access, which is important for low-resource classrooms.

Once students put on the VR headsets, they’re immersed in a 3D version of Machu Picchu or the Smithsonian’s National Museum of Natural History. They can look around, and the teacher can share information about things they’re seeing. Google built a Great Wall of China experience for a fifth grade math class, to give the students a more tactile lesson about multiplication. The same experience has been the topic of conversation in a 10th grade Chinese language class, and it provided physical context for students in a 12th grade history class and an anthropology lecture at a Brazilian university.

More you can read here.

 

BRAND MINDS premium announcements straight to your inbox

Subscribe and get 5% discount for tickets

    You agree to our terms and conditions.

    OK, I agree to receive the BRAND MINDS newsletter with information from industry leaders and business experts. The content is related to ultimate technologies, marketing trends and updates about BRAND MINDS events.

    OK, I agree to receive the latest info and offers for BRAND MINDS events when I am surfing on other websites as well. For this, I agree to allow cookies and other online digital marketing tools to personalize site content, social media features and to analyze the traffic by sharing my navigation status with BRAND MINDS SRL advertising and social media partners such as, but not limited to, Meta, LinkedIn and Google.

    × WhatsApp Help