Brand Minds Blog

Where world-changers come to
grow

Scroll Down

UniCredit presents
BRAND MINDS 2023 - THE BIGGEST BUSINESS EVENT IN CENTRAL & EASTERN EUROPE
2023, June 2nd - 3rd

UniCredit presents
BRAND MINDS 2023 - THE BIGGEST BUSINESS EVENT IN CENTRAL & EASTERN EUROPE
2023, June 2nd - 3rd

UniCredit presents
BRAND MINDS 2023 - THE BIGGEST BUSINESS EVENT IN CENTRAL & EASTERN EUROPE
2023, June 2nd - 3rd

UNITING THE BUSINESS WORLD IN A 2-DAY MEMORABLE EXPERIENCE
YOUR SUCCESS STORY STARTS HERE

UNITING THE BUSINESS WORLD IN A 2-DAY MEMORABLE EXPERIENCE
YOUR SUCCESS STORY STARTS HERE

UNITING THE BUSINESS WORLD IN A 2-DAY MEMORABLE EXPERIENCE
YOUR SUCCESS STORY STARTS HERE

BRAND MINDS News

October 27 - The Business Strategy Masterclass with Costas Markides

BRAND MINDS News

How to Dress to Impress at BRAND MINDS

Business Frameworks

Disney: The Story Behind The Brand

BRAND MINDS News

7 days until BRAND MINDS - did you get your ticket?

Interviews with Leaders

Beatrice Dumitrașcu, CEO Residential Division One United Properties: Care, share and lead by example

BRAND MINDS News

A Thrilling Metaverse Adventure Awaits You: BRAND MINDS x Xclusiverse Unveil an Unprecedented Event

BRAND MINDS News

LILIAC WINERY, the lodge that watches over the hills of Batoș

Header - App Page

BRAND MINDS News

Check in & download the Networking App

Personal Development

BRAND MINDS:
the Who, the What, the Why

Pantone Art-min

BRAND MINDS News

How Motorola is redesigning smartphones with Pantone

BRAND MINDS News

BRAND MINDS will be amazing: less than a month until the event!

Beyond Disruption Book

BRAND MINDS News

'Beyond Disruption' is Renée Mauborgne's newest bestseller

Doru-Ristea-Lenovo

BRAND MINDS News

Lenovo and BRAND MINDS join forces to empower Innovation and Leadership

sales objections and how to handle them successfully-min

Marketing & Sales Growth

10 common sales objections and how to overcome them successfully

Business Frameworks

How to use Blue Ocean Strategy in Finance: the complete guide

BMW-Vision-iNEXT

BRAND MINDS News

BMW’s double kidney grille:
a bridge into the future

BRAND MINDS News

Fratelli Catering is the official Hospitality Partner of BRAND MINDS 2023!

10 type of blog posts to grow your search traffic-min

Marketing & Sales Growth

10 types of blog posts to grow your search traffic

Interviews with Leaders

Andreea Bîrlădeanu, Marketing Director TEILOR:
We encourage and believe in continuous training

The Super Mario Effect 1

Future of Work

What is the Super Mario Effect?

BRAND MINDS News

Create powerful brand stories like Disney

Personal Development

James Clear: 3 essential questions & answers to help you fulfil your potential

advertorial lidl

BRAND MINDS News

The Lidl Plus App:
Lift up your shopping experience

BRAND MINDS News

BRAND MINDS reviews: what participants say about the event experience

BRAND MINDS News

BRAND MINDS is the best event for team development

Marketing & Sales Growth

49 buyer persona questions for a complete buyer persona profile

Personal Development

Tim Ferriss: 2 methods to learn new skills fast and become ultra-productive

11 women in automotive history

Creativity & Innovation

BMW: 11 women who shaped the automotive world

BRAND MINDS News

Tim Ferriss, host of the
#1 business podcast has joined BRAND MINDS

Marketing & Sales Growth

20 digital tools for successful marketers

motorola razr

BRAND MINDS News

Motorola RAZR – legacy made better

BRAND MINDS News

8-step guide to successful elite networking at BRAND MINDS

BRAND MINDS News

Education – the engine of progress fuelled by UniCredit Bank’s commitment to Europe’s future

4 leadership qualities make a good leader-min

Future of Work

4 leadership qualities all good leaders have in common

3 formidable women changing the world

Future of Work

3 formidable women changing the world

BMW DEE 1-min

BRAND MINDS News

The Story behind the Brand: BMW

BRAND MINDS News

TEILOR, a story about diamonds, courage & motivation

Future of Work

Nokia's failure: what was their biggest mistake?

employee learning is the key to business resilience

Future of Work

Future of Work: Employee learning is key to business resilience

4 powerful habit truths you need to know today

Personal Development

4 powerful habit truths you need to know today

BRAND MINDS News

Macromex and BRAND MINDS, providing participants with a delicious culinary experience

super-bowl-commercial-that-broke-the-internet-min

Creativity & Innovation

The Super Bowl commercial that broke the internet this year

BRAND MINDS News

Check out the 2022 BRAND MINDS after movie!

BRAND MINDS News

One United Properties continues its urban regeneration vision

Business Frameworks

The Story behind the Brand: L’Oréal

how-to-use-chat-gpt-like-an-expert-min

Marketing & Sales Growth

How to use ChatGPT like an expert (with examples)

TOP 10 ESSENTIAL BUSINES BOOKS 2023-min

Personal Development

Top 10 essential business books for 2023

BRAND MINDS News

BRAND MINDS ticket prices go up on February 16

disney-plus-netflix-overtake-min

Growing Industries

Will Disney Plus overtake Netflix as the leading streaming platform?

7-powerful-templates-viral-linkedin-posts-min

Marketing & Sales Growth

7 powerful viral LinkedIn templates for your posts

9-best-uses-chat-gpt-marketing-sales-business

Marketing & Sales Growth

9 best uses of ChatGPT for marketing, sales and business

reasons-to-include-augmented-reality-business-strategy-min

Growing Industries

4 reasons to include Augmented Reality in your business strategy

6-key-steps-to-achieve-your-goal-2023-min

Personal Development

6 key steps to achieve your goals in 2023

32-landing-page-optimization-tips-increase-conversions-min

Marketing & Sales Growth

32 powerful landing page optimization tips to increase conversions

20-essential-kpis-you-should-be-tracking-2023-min

Marketing & Sales Growth

20 essential KPIs you should be tracking to improve your marketing in 2023

BRAND MINDS News

Get the chance to win
100 books on business & personal development

Personal Development

6 phrases every good team leader should say to their team

Personal Development

8 must-read stories about our speakers for 2023

BRAND MINDS News

2 ways to use A.I. tools to grow your business

big-risk-management-mistakes-executives-make

BRAND MINDS News

The 3 big risk management mistakes executives make

four-successful-leadership-models

BRAND MINDS News

4 successful leadership models
to future-proof your business

5-business-strategy-frameworks-for-business-growth

BRAND MINDS News

5 business strategy frameworks for business growth

BRAND MINDS News

6 power words to supercharge your business pitch

BRAND MINDS News

8 quotes from past BRAND MINDS Speakers

BRAND MINDS News

10 fast-converting words to use in your digital marketing strategy

BRAND MINDS News

12 business tactics & lessons to grow your company

BRAND MINDS News

14 talks about top performance & business growth

BRAND MINDS News

16 questions HR managers should ask in a Stay Interview

Marketing & Sales Growth

18 tactics to close more sales

BRAND MINDS News

20 great business books to scale your business

BRAND MINDS News

23 insights on habits
that will transform your life

BRAND MINDS News

24 best learnings you will take from BRAND MINDS 2023

BRAND MINDS News

BRAND MINDS speakers: 25 awards and recognition

BRAND MINDS News

26 key videos lessons on business and personal growth
you should see today

BRAND MINDS News

27 growth insights with remarkable results
in your life & career

BRAND MINDS News

28 powerful quotes on sales, habits, creativity, business, leadership and future of work

BRAND MINDS News

29 business professionals personas attending
BRAND MINDS

BRAND MINDS News

BRAND MINDS: 30 top reasons to bring your team

Creativity & Innovation

3 best creative advertising campaigns of 2022

Personal Development

7 key work habits to help you get noticed by top management

Future of Work

Exit Interview: 17 essential questions to ask

Marketing & Sales Growth

Is TikTok replacing Google in search? Yes, according to Google itself

Future of Work

Top 10 essential leadership skills for managers for 2023

Marketing & Sales Growth

Gen Z: 30 consumer behaviour insights

Personal Development

What is the happiness formula?

Future of Work

Your employees are quiet quitting. How to stop quiet quitting in your company.

Future of Work

This is the structure of a winning team

Future of Work

Patagonia - The Story behind the Brand

Growing Industries

Top 3 tech industries attracting most funding in Europe

Creativity & Innovation

The UK’s new 2022 tech unicorns

Creativity & Innovation

XR creator Dominik Hackl:
I developed Magic Keys to bring more joy to people

Creativity & Innovation

Germany is the country with the
fastest-growing tech unicorns in Europe

anthony-hopkins-nft

Creativity & Innovation

Sir Anthony Hopkins to launch NFT collection, AR adoption in sports is growing and other news in tech

BRAND MINDS News

+6100 professionals have attended BRAND MINDS 2022: What you've missed

Interviews with Leaders

Xclusiverse co-founder Florina Onetiu - In 5 years, people will see metaverses as a part of life

BRAND MINDS News

Last Tickets Available for BRAND MINDS

Growing Industries

+20 Augmented Reality (AR) global market and user statistics for 2022

Future of Work

21 Leadership lessons from Jeff Bezos, Robert Iger and Whitney Johnson

shores-of-loci

Creativity & Innovation

Jamiroquai enters The Sandbox, building fantasy worlds in VR and the global economic impact of the Metaverse

BRAND MINDS News

Mark Manson is the surprise speaker at BRAND MINDS 2022

Interviews with Leaders

Prof Dr Enrico Molinari –
The adoption of AI is driven by people and their emotional involvement

Creativity & Innovation

Meta's VR green garden, playing music & painting in VR and more from Lenovo and Snapchat

Creativity & Innovation

BMW’s awarded metaverse,
Adidas launching NFTs
and more top news in tech

garden-marina-bay-sands-singapore-min

Creativity & Innovation

Top 10 smart cities in the world

BRAND MINDS News

The ONE brand that comes to mind when thinking real estate (P)

aurel-netin-lenovo

Interviews with Leaders

Aurel Nețin (Country Manager Lenovo Romania) - We are global team players, guided by integrity and trust

FB_Ads_1080x1080_3

BRAND MINDS News

Today is your last chance to join
BRAND MINDS 2022 for a special price

BOOST YOUR MARKETING & SELLING SKILLS

?>

Personal Development

BRAND MINDS:
the Who, the What, the Why

By Iulia Cristina Uta Wednesday / May 10 / 2023

?>

sales objections and how to handle them successfully-min

Marketing & Sales Growth

10 common sales objections and how to overcome them successfully

By Iulia Cristina Uta Saturday / April 29 / 2023

?>

10 type of blog posts to grow your search traffic-min

Marketing & Sales Growth

10 types of blog posts to grow your search traffic

By Iulia Cristina Uta Friday / April 21 / 2023

?>

Marketing & Sales Growth

49 buyer persona questions for a complete buyer persona profile

By Iulia Cristina Uta Thursday / March 30 / 2023

?>

Marketing & Sales Growth

20 digital tools for successful marketers

By Iulia Cristina Uta Friday / March 17 / 2023

?>

super-bowl-commercial-that-broke-the-internet-min

Creativity & Innovation

The Super Bowl commercial that broke the internet this year

By Iulia-Cristina Uță Wednesday / February 15 / 2023

View all Marketing & Sales Growth

costas markides youtube video

Blog Categories

EMPLOYEE ENGAGEMENT & RETENTION

Personal Development

By Iulia Cristina Uta Wednesday / May 10 / 2023

BRAND MINDS:
the Who, the What, the Why

The Super Mario Effect 1

By Iulia Cristina Uta Wednesday / April 12 / 2023

What is the Super Mario Effect?

4 leadership qualities make a good leader-min

By Iulia Cristina Uta Thursday / March 9 / 2023

4 leadership qualities all good leaders have in common

3 formidable women changing the world

By Iulia Cristina Uta Wednesday / March 8 / 2023

3 formidable women changing the world

employee learning is the key to business resilience

By Iulia Cristina Uta Thursday / February 23 / 2023

Future of Work: Employee learning is key to business resilience

how-to-use-chat-gpt-like-an-expert-min

Marketing & Sales Growth

By Iulia-Cristina Uță Monday / January 30 / 2023

How to use ChatGPT like an expert (with examples)

View all Future of Work

OUTGROW YOUR COMPETITORS

Business Frameworks

By Iulia Cristina Uta Friday / May 26 / 2023

Disney: The Story Behind The Brand

Personal Development

By Iulia Cristina Uta Wednesday / May 10 / 2023

BRAND MINDS:
the Who, the What, the Why

Business Frameworks

By Iulia Cristina Uta Thursday / April 27 / 2023

How to use Blue Ocean Strategy in Finance: the complete guide

Business Frameworks

By Iulia-Cristina Uță Wednesday / February 1 / 2023

The Story behind the Brand: L’Oréal

TOP 10 ESSENTIAL BUSINES BOOKS 2023-min

Personal Development

By Iulia-Cristina Uță Thursday / January 26 / 2023

Top 10 essential business books for 2023

Business Frameworks

By Iulia-Cristina Uță Friday / February 25 / 2022

These 4 business trends
are shaping 2022

View all Business Frameworks

INVEST IN THE RIGHT INDUSTRIES

disney-plus-netflix-overtake-min

Growing Industries

By Iulia-Cristina Uță Tuesday / January 17 / 2023

Will Disney Plus overtake Netflix as the leading streaming platform?

reasons-to-include-augmented-reality-business-strategy-min

Growing Industries

By Iulia-Cristina Uță Thursday / December 15 / 2022

4 reasons to include Augmented Reality in your business strategy

Growing Industries

By Iulia-Cristina Uță Friday / September 16 / 2022

Top 3 tech industries attracting most funding in Europe

Growing Industries

By Iulia-Cristina Uță Thursday / June 2 / 2022

+20 Augmented Reality (AR) global market and user statistics for 2022

Growing Industries

By Iulia-Cristina Uță Thursday / February 24 / 2022

3 rising global economies:
on-demand, subscription and creator

Growing Industries

By Iulia-Cristina Uță Thursday / February 17 / 2022

Digital content moderation industry expected to reach $13.60B by 2027

View all Growing Industries

SUBSCRIBE TO GET OUR LATEST ARTICLES

Achieve your goals with carefully selected ideas, insights and analyses

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.

Necessary

Necessary

Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

Cookie	Duration	Description
cookielawinfo-checbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-advertisement	1 year	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Advertisement".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
gdpr_status	6 months 2 days	This cookie is set by the provider Media.net. This cookie is used to check the status whether the user has accepted the cookie consent box. It also helps in not showing the cookie consent box upon re-entry to the website.
JSESSIONID	session	Used by sites written in JSP. General purpose platform session cookies that are used to maintain users' state across page requests.
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Cookie	Duration	Description
bcookie	2 years	This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.
lang	session	This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.
language		This cookie is used to store the language preference of the user.
lidc	1 day	This cookie is set by LinkedIn and used for routing.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Cookie	Duration	Description
_gat	1 minute	This cookies is installed by Google Universal Analytics to throttle the request rate to limit the colllection of data on high traffic sites.
sib_cuid	6 months	This cookie is set by the provider Purechat. This cookie is used to send data to purechat.com. It helps to connect visitors to the reservation team and to track visitors to stay on portal.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Cookie	Duration	Description
_ga	2 years	This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.
_gat_gtag_UA_73609929_1	1 minute	This cookie is set by Google and is used to distinguish users.
_gid	1 day	This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form.
_hjAbsoluteSessionInProgress	30 minutes	No description available.
_hjFirstSeen	30 minutes	This is set by Hotjar to identify a new user’s first session. It stores a true/false value, indicating whether this was the first time Hotjar saw this user. It is used by Recording filters to identify new user sessions.
_hjid	1 year	This cookie is set by Hotjar. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.
_hjIncludedInPageviewSample	2 minutes	No description available.
CONSENT	16 years 5 months 13 days 4 hours 1 minute	These cookies are set via embedded youtube-videos. They register anonymous statistical data on for example how many times the video is displayed and what settings are used for playback.No sensitive data is collected unless you log in to your google account, in that case your choices are linked with your account, for example if you click “like” on a video.
UID	2 years	No description available.
vuid	2 years	This domain of this cookie is owned by Vimeo. This cookie is used by vimeo to collect tracking information. It sets a unique ID to embed videos to the website.

Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Cookie	Duration	Description
_fbp	3 months	This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.
bscookie	2 years	This cookie is a browser ID cookie set by Linked share Buttons and ad tags.
fr	3 months	The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.
IDE	1 year 24 days	Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.
test_cookie	15 minutes	This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.
uuid	6 months	To optimize ad relevance by collecting visitor data from multiple websites such as what pages have been loaded.
VISITOR_INFO1_LIVE	5 months 27 days	This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.
YSC	session	This cookies is set by Youtube and is used to track the views of embedded videos.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

Cookie	Duration	Description
_BB.abStr	session	No description
adEdition	1 day	No description available.
ak_bmsc	2 hours	No description available.
AnalyticsSyncHistory	1 month	No description
CBS_INTERNAL	5 minutes	No description available.
cohsn_xs_id	2 years	No description
fly_device	7 days	No description available.
fly_geo	7 days	No description available.
fly_zip	7 days	No description available.
geoEdition	1 day	No description available.
li_gc	2 years	No description
loglevel	never	No description available.
readlist	never	No description available.
rpisb		No description available.
session		No description available.
undefined	never	No description available.
UserMatchHistory	1 month	Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.
wapo_actmgmt	past	No description
wp_ak_osn	2 months	No description
wp_country	1 hour	No description available.
wp_devicetype	1 month	No description available.
wp_gdpr	1 day	No description available.
wp_pwapi_ar	3 months	No description
wp_usp	1 day	No description available.
yt-remote-connected-devices	never	No description available.
yt-remote-device-id	never	No description available.

× WhatsApp Help