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Last days to join Business Strategy for Top Executives Masterclass with Costas Markides

Next week on March 23, 2021, founders and entrepreneurs, CEOs and investors, business developers and sales executives will participate in Business Strategy for Top Executives Masterclass with acclaimed Prof Costas Markides.

If you’re looking to turn your business from disrupted to disruptor and find innovative ways to thrive, then this masterclass is for you.

These are the last days you can get your tickets.

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The masterclass is held online through live streaming. It starts at 9 am and ends at 5 pm with a Q&A session which is a great opportunity to get answers to your questions. An outside perspective over your particular situation is invaluable. It could light a new pathway that you couldn’t have seen otherwise.

Here is the agenda of Business Strategy for Top Executives Masterclass:

Session 1: STRATEGY IN A VOLATILE WORLD

Success doesn’t come by chance or fall in your lap. It’s the result of a well-thought strategy and an excellent implementation plan.

You know how they say about overnight success?

This overnight success has taken ten years of hard work and perseverance.

That’s why you need a strategy for your business. And given the volatile nature of the world we are living in, even more so today.

Every successful business has a successful strategy. Remember: strategy before tactics.

Amazon’s main strategy is to focus on their customers. But the global leader of the ecommerce market doesn’t just listen to its customers.

Year after year, since 1997, Amazon sets out to delight its customers.

And that’s the drive pushing every improvement and product or service that the company has ever made: its search recommendation engine, AWS, one-click purchase, Alexa and so on.

Join the masterclass to upgrade and improve your business strategy!

Session 2: STRATEGIC AGILITY IN TODAY’S WORLD

There has never been a better time to go agile in business. Times are changing quickly and the business environment must adapt and keep up.

In 2014, consulting company McKinsey & Co introduced two new dimensions to their organisational surveys: speed and flexibility.

They described the companies that combined both as agile.

Companies that are agile can adapt quickly to new challenges and opportunities. They mobilize quickly and show a strong relationship between organizational health and the creation of value. They move to market faster than traditional companies and have lower costs.

Join the masterclass to discover ways to create strategic agility for your business!

Session 3: MOBILIZING THE WHOLE ORGANISATION FOR STRATEGY EXECUTION

Whether you lead a business of thousands of employees or a small team of five, you need to be aware that for the strategy to work, everyone must be on board.

Every employee, from front desk to product development to supplier quality has to understand the strategy, contribute to its implementation and be on the same page with everyone else.

Learn from strategy expert Costas Markides how to mobilize your organisation for strategy execution.

Session 4: NEW CHALLENGES FOR LEADERS

One of the abilities that successful leaders need to develop or acquire is the ability to see around the corner.

What does that mean?

It means to have one foot in the future.

It implies to be able to spot trends before they go mainstream and take steps to leverage them to the benefit of your business.

It’s called strategic foresight. Strategic foresight allows companies to prepare for the future.

What challenges do leaders have to face in the near future?

Is it employee high turnover due to low engagement levels in the context of the work-from-home situation?

Everything going digital and online?

Changes in customer behaviour?

Attend the Business Strategy for Top Executives to find out!

Join the Conversation

We’d love to hear what you have to say.

Get in touch with us on our LinkedIn PageFacebook Page, Twitter or TikTok.

Get your company back in growth model with Business Strategy for Top Executives

Are you looking to get your company back in growth model?

Then BRAND MINDS’ Business Strategy for Top Executives Masterclass is for you.

Get access now, the price goes up on February 1st!

The BRAND MINDS Business Strategy for Top Executives is a full-day premium learning experience

The Business Strategy for Top Executives Masterclass is hosted online on March the 23rd and provides participants with the opportunity to learn the principles of innovative companies.

The masterclass is a full-day premium learning experience delivered by Costas Markides, one of the world’s most renowned experts on strategy & innovation.

As the Professor of Strategy & Entrepreneurship at London Business School for the past thirty years, his expertise is focused on strategic and business model innovation.

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By attending this masterclass, participants will

  • Explore NEW BUSINESS OPPORTUNITIES;
  • NETWORK with top executives;
  • Develop a CREATIVE BUSINESS STRATEGY;
  • Learn to FORESEE BUSINESS TRENDS;
  • Generate EFFICIENT BUSINESS MODELS;
  • Explore how DISRUPTION CAN DEVELOP their industries;
  • Learn to ADAPT in a volatile business ecosystem.

Business Strategy and Innovation are the answer for Successful Top Executives

The pandemic is the most disruptive event in modern history taking an unprecedented toll on the business environment.

It has presented top executives in every industry with new challenges ranging from team management to customer behavior changes, business operations to company culture.

When disruption occurs to such an extent, business executives need to take action.

How can businesses protect themselves against disruption?
By designing a new business strategy and a company culture that encourages innovation.

Why is business strategy important?
Because strategy drives decisions in business. The strategy provides the organization with the most effective path and direction to achieve its goals.

Why is innovation essential for business?
Because innovation helps businesses grow. Organizations that are continually innovating are more likely to achieve competitive advantage.

Set your business for success and attend BRAND MINDS’ Business Strategy for Top Executives Masterclass!

Join the Conversation

We’d love to hear what you have to say.

Get in touch with us on our LinkedIn PageFacebook Page, Twitter or TikTok.

March 2021: Business Strategy Masterclass for Top Executives with Prof. Costas Markides

Dear world-changer,

We have exciting news!

BRAND MINDS is launching Business Strategy Masterclass for Top Executives with London Business School professor Costas Markides.

The masterclass is scheduled for March 23rd, 2021 and will take place online. It starts at 9 am and ends at 5 pm with a Q&A session which is a great opportunity to get answers to your questions. 

Check the agenda to find what you will learn at this masterclass:

Session 1: Strategy in a volatile world

Session 2: Strategic agility in today’s world

Session 3: Mobilizing the whole organisation for strategy execution

Session 4: New challenges for leaders

6 benefits of attending Business Strategy Masterclass for Top Executives

hand-click BUILD CUSTOM BUSINESS MODELS

Learn to develop custom business models and drive success through innovation.

hand-clickWORLD-CLASS EXECUTIVE EDUCATION

Acquire a premium learning experience from the former Executive Education Director of London Business School.

hand-clickEXPAND YOUR COMPANY

Drive growth by exploring new business opportunities through networking with other Top Executive participants.

hand-clickBECOME THE ARCHITECT OF YOUR BUSINESS

Acquire the necessary business tools to plan your company’s future efficiently.

hand-clickLEARN BUSINESS INNOVATION PRINCIPLES

Upgrade your knowledge on innovation and disruption to drive business success.

hand-clickIMPROVE YOUR DECISION-MAKING PROCESS

In today’s fast-paced environment, making good decisions fast is an invaluable skill.    

Are you a CEO, investor, business owner, sales expert, marketing manager, HR director or strategy specialist?

Then this masterclass is for you!

Discover additional benefits for you and your business

brand minds business strategy masterclass for top executives with costas markides

Prof Costas Markides – One of the world’s foremost experts on strategy & innovation

A business author and strategic thinker, Costas Markides has been a professor at London Business School for the past 30 years teaching Strategy & Entrepreneurship.

As the holder of the Robert P. Bauman Chair of Strategic Leadership at London Business School, Costas Markides’ role is to create innovative educational approaches that shape the next generation of strategic leaders. 

He received his MBA and DBA from Harvard Business School and served as the Faculty Director of Executive Education at London Business School until 2016. 

His expertise includes strategic innovation, business model innovation, diversification and international acquisitions

A skilful professor, he won 5 awards recognizing his excellence in teaching and innovation in learning over the past ten years. 

He is the bestselling author of Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets and Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules.

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Fast Second illustrates how to determine which new markets have the potential to be successful and how to move into them before the competition does, when to make a move into a new market, how to scale up a market, where to position a company in the market, and whether to be a colonizer or a consolidator.

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Game-Changing Strategies presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models.

His forthcoming book is entitled Architects of Change and is set to launch in April 2021. The new book explores how individuals could design innovative solutions to social problems in ways that make them easily scalable.

Costas is currently serving on several editorial boards of strategic management journals among which is Sloan Management Review, the research-based magazine published at the Massachusetts Institute of Technology (MIT).

Have a long term strategy, especially in a fast-changing world; listen to the customer, but don’t always do what they say; don’t feel threatened by disruptive innovation; promote innovation in the face of core resistance; and, finally, do your best to bridge the know-do gap.

COSTAS MARKIDES

Do you want to get your company ready for an amazing 2021?

Access now BRAND MINDS Business Strategy Masterclass for Top Executives with prof Costas Markides!

Join the Conversation

We’d love to hear what you have to say.

Get in touch with us on our LinkedIn PageFacebook Page, Twitter, TikTok or YouTube.

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